This is Halloween, this is Halloween! And sure, the date of the spooky holiday never changes, so there's really no excuse to not be ready, but that's usually how it goes. In fact, I never know what ...

How many times have you sat down to watch your favorite beauty personalities on YouTube only to think to yourself, “When would I ever be able to wear this look?” Artistic takes on makeup trends can be ...

Beauty is currency and can enhance one’s social capital — and the way we consume digital beauty content constantly evolves and changes. It seems like TikTok is largely the platform of choice for ...

The Super Bowl is looming on the horizon, and as a person whose roommate and best friend are both diehard Denver Broncos fans, I've been anticipating the big game for weeks. In today's "weird news I ...

In the latest video we didn’t know we needed, Snoop Dogg walks viewers through a full-face makeup routine. And it’s officially the best thing we’ve watched all day. The 47-year-old rapper teamed up ...

Women's Health may earn commission from the links on this page, but we only feature products we believe in. Why Trust Us? Rihanna posted a new YouTube makeup tutorial. At the beginning of the video, ...

All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Mashable may earn an affiliate commission. Seeking out tutorials ...

"I don't know what to do," social media influencer Olivia Jade shared in a new 16-minute video, the first tutorial she's posted on her channel since her family's legal battle began earlier this year ...

The cosmetics mogul showed off her pink and yellow blush, sloppily-applied blue lipstick, sparkly pink eyeshadow and winged liner on Instagram Style + Beauty Assistant, PEOPLE The Jenner sisters ...

Halloween makeup tutorials are racking up the views as we all try to figure out how to create a fun, creative makeup look for the spookiest holiday (especially if it's all going to be on Zoom this ...

Makeup tutorials and reviews are some of the most popular content on YouTube, as they help people learn about new products as well as how to apply them. YouTube is now kicking that experience up a ...